SCA's Saba brand in Mexico completes the product portfolio with two new tampons that offer a discreet alternative in feminine protection products.
The new Saba tampons are being launched in January 2009.
Currently, tampons represent a small segment within the feminine care category in Mexico, but the last years the segment has had a sustained sales growths which offers an attractive business opportunity.
The new Saba Regular and Super tampons both have a plastic compact applicator and the tampons' shape fit the female body perfectly avoiding leakage accidents and allowing the consumers to continue with their active lifestyle during the days of their periods.