Sustainability is of growing importance in packaging.
A research study conducted by Packaging Digest and the Sustainable Packaging Coalition showed that customer requirements are the most influential factor in driving sustainability issues among packagers.
Brand owners and retailers have increased their sustainability demands with 53 percent, saying that more than half of their customers are seeking more eco-friendly packaging.
More than 60 percent of the respondents said their companies have sustainability policies in place or that policies are in the process of being formulated. The survey drew 1,163 responses from packaging professionals.
From SCA's corporate magazine SHAPE 4/2008